Ilkley local heroes are in the spotlight this month as a new campaign goes live to celebrate the people and organisations who give back to their community, with the chance to win a share of £1,500 in Ilkley Gift Cards.
Backed by Ilkley BID, The BIG Christmas Giveback is a national campaign which aims to recognise the people and organisations who go above and beyond for their community, including individuals, community groups, charities and companies.
The person or organisation who has the most nominations in the competition will win a £1,000 Town & City Gift Card, such as the Ilkley Gift Card, with one person who nominated the winner receiving a £500 gift card.
Ilkley BID launched the Ilkley Gift Card in 2022 to provide tangible support for the business community. The card can be spent with around 80 local businesses.

Consumers can buy the Ilkley Gift Card pre-loaded with any value from £5 to £500 at the Visitor Information Centre and Ilkley Shoe Company or they can pick up a card at selected retailers to load at home as well as buying online at www.ilkleygiftcard.co.uk. Digital cards are also available which can be added to digital wallets enabling ‘tap to pay’ technology.
Sarah Brookfield-Almond, Ilkley BID Manager, said:
“Since the launch of our gift card in 2022, the Ilkley Gift Card has developed as an initiative that is all about community, diverting online spending back into our town, and keeping Ilkley thriving. Ilkley itself has a strong community spirit, with many individuals and organisations who strive to make a real difference locally. We’d love to see them recognised in this national campaign – and for the winners to enjoy Ilkley Gift Cards this Christmas.”
Colin Munro, CEO of Miconex, added:
“It’s fantastic to launch The BIG Christmas Giveback in Ilkley. This campaign is all about celebrating the people and groups that make our communities thrive - whether that’s a business owner offering vital services, a volunteer raising money for charity, or an organisation driving positive local change. If you know someone who deserves recognition, nominate them. We’ll be sharing stories as they come in and hope to see many nominations for Ilkley individuals and organisations.”
The Ilkley Gift Card is part of the award winning Town & City Gift Card concept from Miconex with over 20,000 businesses involved and £45 million spent locally through the cards to date.
Nominate your local hero today at: www.lovelocalwin.co.uk - the closing date for nominations is 28th November 2025.

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